it’s a service!

Ok, so just as I’m about to go to sleep last night, it hit me. TiVo is a service. Services are intangible, and the hardware items are just touch points.

So while you may love the service, the connection is with the intangible, and not with the touch points. I even said in the post that the hardware was generic. So it makes perfect sense that I wouldn’t feel attachment to it. After it stopped working, or the service is turned off, that part I love is gone. It’s not like I could keep it on my shelf if I wanted to.

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